The people behind synappro.

Jenny Halseid

BA; MSc Music, Psychology and Neuroscience

Founder and CEO

Jenny founded synappro to combine her love of coding, design, science and mental health. Fond of all things interdisciplinary, she holds a master's degree in the psychology and neuroscience of music. As CEO she leads product, app and web development, branding and marketing, blog writing and most other things.

Dr Ernest Wong

MBBS, MSc MedStat, PGDip MedEd

Chief Scientific Officer

Ernest is a medical doctor, researcher and statistician, passionate about helping people from all walks of life. As chief scientific officer he gathers the high-quality research that forms the basis of our apps, sounds and sessions, writes for the blog and keeps the science page current.

Lindsey Holder

Advisor

Lindsey brings a sales and go-to-market lens to synappro, helping translate meaningful ideas into clear messaging, practical strategy and growth that feels human. She is especially drawn to our mission of making science-based wellbeing accessible, approachable and grounded in real life.

Frankie Jefferies

Advisor

Frankie supports synappro with business strategy, partnerships and stakeholder engagement. Drawing on experience across UK government, defence and the private sector, she helps us identify opportunities and develop our approach to working with large organisations.

Lauren Masol

Advisor

Lauren supports synappro with marketing strategy, brand development and customer growth. Drawing on experience across product marketing, demand generation and marketing operations, she helps strengthen our positioning and improve how we reach and communicate with organisations.

Kate Rorie

Advisor

Kate supports synappro with pricing, commercialisation and cash-flow strategy. Drawing on experience across start-ups and large organisations, she helps turn early ideas into practical, sustainable plans without losing sight of our mission.